Together, Pepsi & Lay’s are the ultimate family fun combo. To really bring this idea to life we created a multipack that includes Lay’s, Pepsi (with bottle caps that are actual game pieces) and a carrying case that literary transforms into one of four classic board games. Giving families the opportunity to purchase everything they need for game night – all in one box.

2015 Advertising Awards – Merit

The Pepsi/Lays multipack transforms into one of four board games including "Snakes and Ladders".

The Pepsi/Lays multipack transforms into one of four board games including "Snakes and Ladders".

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Let's set up a huge interactive game of Connect 4 at Wonderland.

Let's set up a huge interactive game of Connect 4 at Wonderland.